Brothers Joe (left) and Tony Mecca, third generation fruiterers, have been in business in Queens Parade, North Fitzroy for 18 years, and two years ago created this spectacular new shop a block away at number 322. In the former premises, back in 1998, they won the Metropolitan Retailer of the Year award. Tony Mecca has been president of the Retailers' Association (now Greengrocers Victoria) for 10 years.
The Mecca Bros shop features a full range of fresh daily produce along with a variety of allied lines, including specialised salad dressings and pastas. It's a busy place, with long term customers also making it a friendly place.
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