iPLEDG PTY LTD

About

iPledg is a crowd funding business, based on a PLEDGE funding model.

iPledg provides project creators with an accessible online platform to raise more money, enabling those folk to turn their passions into a funding campaign, promote their idea/product etc., engage a fan base, and hopefully ?get funded.

iPledg provides all the tools needed to build a campaign and share it with the world.

iPledg has also brought together a community of engaged and independent service providers - all of whom are professionals who are keen to see great ideas develop, and who are prepared to offer their services at reduced rates to assist project creators in planning and executing their funding campaigns and the initiatives they support.

The process starts with a ?project creator? who creates a project online and indicates how much funding is required to complete that project ?and in what timeframe they wish to raise the relevant funds (usually 30 ? 120 days). A pledge is not an investment, nor is it a donation (except in the case of a registered charitable organization) so it is not bound or encumbered by traditional legislation.

A pledge on iPledg is simply a pledge of financial support by the ?project supporter?? in many instances because of nothing more than an interest or other altruistic reasons. As a token of his/her appreciation the ?project creator? provides a small, tangible or intangible reward (usually outlined on the website).

Anyone posting a project thus creates a structure to invite friends, family, fans, and broader networks to offer support. Visitors to the website may then pledge money to the projects they like via a secure, discreet and automated online payments process.

In most instances (the exception being charitable pledges) it is only when projects achieve their minimum funding requirement, and within the specified time frame, that the monies will be passed onto the project creator. Should the minimum funding target not be reached, or not be reached within the specified timeframe, the project supporters do not part with any of their money and the project creator then has the opportunity to either: (1) withdraw and do nothing further or (2) review his/her original pitch and start another campaign taking his / her initial learning?s to heart. This is what is meant by ?all or nothing? funding.

Whilst the ?sweet spot? for raising money through crowd funding initiatives has typically been between $2,000 and $25,000, much larger amounts have been raised.

iPledg is the only Crowd Funding Platform in the world to currently provide this service for:

◊ Commercial and Business,

◊ Artistic and Creative, and

◊ Charitable and Community projects.

Apart from an efficient and cost-effective way for project creators to raise the monies they require, a successfully run fund-raising campaign often provides social proof, showing that a population/market outside of the project creator and ?insiders? believes the product or initiative to be something which will create demand or something which is a good idea.