Wendys: Brookvale

About

In 1979, entrepreneurs Geoff Davis and Phil Rogers opened the doors to their first treat business in a South Australian shopping centre. Word soon spread about the tiny store selling delicious ice cream sundaes and treats and, by lunchtime on the opening day, the centre�s mains power had blown as the store�s machinery struggled to keep up with customer demand.

This extraordinary beginning was the start of a brand that has developed into one of the nation�s most recognised and well-loved franchises � Wendys.

With more than three decades of successful franchising experience, the company has come a long way since those humble beginnings.

Wendys now has over 200 store across Australia and New Zealand and has grown from a single store operation to a large franchise network.

While the Wendys of today is very different to that first store, our franchisees are still motivated by one simple philosophy � to deliver the ultimate treat experience to every customer, every time. Yum-O!