Direct Marketing & Copywriting in Australia

820 direct marketing & copywriting businesses across Australia, ranked by local votes. Pick a city to narrow it down.

Showing 61–80 of 820

Aston Social
Melbourne

Aston Social

By appointment only · Abbotsford · VIC 3067

Aston Social is a specialist Social Media strategy agency who helps businesses define their social strategy, content streams and fan acquisition strategies. We believe that every business has the…

Social Media Strategy Melbourne
Dornan Digital
Online

Dornan Digital

By appointment only · Docklands · VIC 3008

It's been said that you don't exist online if your website is Not SEO Optimised! If you have a website and want to get found on google or other search engines you need to invest in SEO, invest in us,…

we help with that processSearch engine optimisation
Sweet Pepper Creative
Brisbane

Sweet Pepper Creative

By appointment only · Carseldine · QLD 4034

As a creative agency we value building long term relationships with our clients so that we get to know and understand your target audience before we help you with your branding and graphic design…

every time.
IT Consulting Company
Melbourne

IT Consulting Company

By appointment only · South Melbourne · VIC 3205

Welcome to It Consulting Company, located in Melbourne Australia. We offer web design, iphone development, First page rankings and search engine optimisation services to the clients with satisfactory…

Computing and ITSearch Engine Optimisation Firmsseosearch engine optimisation
Abi White
Perth

Abi White

By appointment only · South Fremantle · WA 6162

An SEO Copywriter and online consultant, Abi helps businesses with their online marketing and offers consultancy services for online shops.

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
Dawtek
Melbourne

Dawtek

By appointment only · Docklands · VIC 3008

Dawtek are an experienced team of writers, editors and proofreaders experienced in producing professional, well-written documentation. Tenders and Proposals, Technical Writing, Business…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Melbourne Promotions
Melbourne

Melbourne Promotions

By appointment only · Melbourne · VIC 3000

Melbourne Promotions collectively has decades of marketing, sales and design experience, across a wide range of industry and business from the big and small ends of town. More than just a pretty…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Starting A Franchise
Online

Starting A Franchise

By appointment only · Redcliffe · QLD 4020

One of the most daunting prospects facing entrepreneurs on the precipice of franchising, is not just how to franchise, but also how to handle the enormous amount of work involved to launch and…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
We Sell Your Business
Online

We Sell Your Business

By appointment only · Sydney · NSW 2000

First Class Service - World Class Results! We Sell Your Business; wesellyourbusiness.com.au is a leading site showcasing Australian Businesses for sale. The site provides an avenue for the business…

multi-national brands.
Vox Rox Media
Online

Vox Rox Media

By appointment only · East Lindfield · NSW 2070

A translation and multilingual content provider with decades’ experience in a vast range of industries, Vox Rox will assist you in overcoming the hurdles involved in creating a multi-language website…

Education and TuitionLanguage Schoolslanguage schoollanguage courses
Nath Martyn Copy-writing
Online

Nath Martyn Copy-writing

By appointment only · Loganholme · QLD 4129

Do you lack the time to write for your business? Quality content is a major factor for your website or marketing material – it’s how your new customers first form an opinion of your business. Make…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Velocity Media
Brisbane

Velocity Media

By appointment only · Victoria Point West · QLD 4165

When it comes to getting results from your marketing and copywriting you need more than clever ideas and good writing, you need good selling. There are many great writers out there who could tell…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Write House
Perth

Write House

By appointment only · West Perth · WA 6005

Every business benefits from great writing. Write House creates professional proposals, tender submissions and web content that get great results for your clients. Submitting a bid, tender or…

Proposal writingtender writingcopywriting
Newsletter Online Pty Ltd
Sydney

Newsletter Online Pty Ltd

By appointment only · Sydney · NSW 2000

Newsletter Online is one of the most innovative Email marketing Services in Sydney providers. We have many unique, pioneering features that are sure to put your next email marketing campaign…

Email Marketing in Sydney
Roobix
Perth

Roobix

By appointment only · East Perth · WA 6004

At Roobix we believe that helping your organisation win and retain customers is not just about delivering one great marketing campaign, but rather it’s the combination of deliberate, targeted and…

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
Strange Planet
South Coast

Strange Planet

By appointment only · Rosebud · VIC 3939

Strange Planet is a Melbourne based digital idea studio specialising in design, web development and marketing. We work hard to build bolder brands while having fun in the process. We love to inspire…

We are a full service digital ideadesign and development studio.We do it all
Jeunesse: Lee-Anne Murray
Online

Jeunesse: Lee-Anne Murray

By appointment only · Aubin Grove · WA 6164

Using Stem-cell technology, our skin care range and nutritional supplements are affordable and have changed the lives of thousands. Jeunesse Global has taken the world by storm. Having Nobel Prize…

in healthy livingin embracing life.longevityand renewal of cells
Writeable
Online

Writeable

By appointment only · Terrigal · NSW 2260

You need the best words for your business if you want to be found online, attract attention and get your readers to sit up and listen. I’m Melissa East, a freelance Copywriter in Sydney. My carefully…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Professional Property Copy
Online

Professional Property Copy

By appointment only · Bli Bli · QLD 4560

Professional Property Copy provides both residential and commercial real estate agents all over Australia with marketing copy written by an experienced property journalist. Agents can outsource the…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Virtual Assistant Mums
Sydney

Virtual Assistant Mums

By appointment only · Crows Nest · NSW 1585

Everywhere you turn someone has a good news story about using a virtual assistant in another country, via the internet, for a range of chores that they either don't like doing or have not got time to…

Business ServicesOffice Administrative ServicesComputing and ITInternet Web Services

Direct Marketing & Copywriting by region

User guide to Direct Marketing & Copywriting

Direct Marketing and Copywriting

Direct marketing is a part of the communication cycle or advertising which aims to reach its audience "directly" i.e. without using TV, Newspapers or Radio. It largely falls under the below-the-line or BTL form of advertising.

The most common form of direct marketing is through leaflets, brochures, letters, catalogs, or print ads mailed or distributed directly to customers. In most cases the direct marketing firm will already have a validated mailing list by segment.

Copywriting for direct marketing material such as leaflets and brochures requires the specialized skills of a copywriter. The main responsibility of copywriters is to write text which:

  1. Attracts readers attention
  2. Generates interest
  3. Prompts action

A good copywriter, whether through an agency or a freelancer, must

  • Have a strong background in language and/or journalism
  • Be able to work under tight space or timing constraint
  • Be able to involve the reader creatively to enhance the image of a product or create a desired mood
  • Have a great portfolio with a list of actual results they have achieved with their writing.

Just like all other aspects, the Internet has also become a major medium of communication for direct marketing. Thus the need for web copywriters is rising.

Desirable traits of a Direct Marketing Company
Technology

The technological structure within the company is critical to success. Look at how new the technology is and the last time it was upgraded.

Some of the things to look out for are:

  • Internet sales platform which allows interactivity with customers
  • Ability to track shipping
  • Online payment and refunding system

Word on the Street

Closely assess the market reputation of the company. Talk to

  • Ex-customers and check % of repeats
  • Associates and employees

The PSR (Problem Solving and Resolving) Approach

Direct marketing deals directly with customers, therefore a quick and neat response to any untoward situation is critical. Do check to see the overall management style of the firm, especially when under pressure.

Integrity

Often direct marketing companies do not have a "storefront", but are working with independent contractors called representatives, consultants, or distributors. Integrity is thus highly important for a transparent, lasting relationship with

  • your own firm
  • your customers

Database with Market Segmentation

One of the strengths of a good direct marketing firm is a strong database which is segmented to suit customers' needs. Targeted segmentation allows you to talk to the relevant customer whilst also lowering overheads.

Make sure you (or the company you are dealing with) are fully up to date on the Spam laws and are certain of what you can and cannot do. Large fines could be headed your way if you do not abide by these laws.