Direct Marketing & Copywriting in Australia

820 direct marketing & copywriting businesses across Australia, ranked by local votes. Pick a city to narrow it down.

Showing 81–100 of 820

The KISS Marketing Agency
Sydney

The KISS Marketing Agency

By appointment only · Cronulla · NSW 2230

Connect to your customers and potential customers. We work with small to medium sized businesses to break through tough marketing challenges. We connect our clients to their market with simple, yet…

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
Crown SEO
Adelaide

Crown SEO

By appointment only · Belair · SA 5052

Crown SEO is an Adelaide-based online marketing company specialising in SEO and Web Development for entrepreneurs. We help websites get ranked in the search engines, which in turn, doubles business!…

Computing and ITSearch Engine Optimisation Firmsseosearch engine optimisation
The Not Too Hard Basket
Melbourne

The Not Too Hard Basket

By appointment only · Mont Albert · VIC 3127

The Not Too Hard Basket utilizes 25 years of ad agency & media expertise to provide both business and brand consulting solutions. Services include design, websites, e-marketing, social media,…

Business ServicesAdvertisingDirect MarketingBusiness Services
Zelkova Consulting
Online

Zelkova Consulting

By appointment only · Brisbane Adelaide Street · QLD 4000

We specialise in helping Small Medium Enterprises (SME) in all aspects of their business life cycle, be it Start-ups, Marketing Strategies, Developing into new markets, Regeneration/Recovery of…

Computing and ITWeb Designweb designwebsite design
My Social Media Services
Sydney

My Social Media Services

By appointment only · Sydney · NSW 2000

Every business uses social media. Do you use social networks as well? We can take care of your social networks such us: Facebook, Google Plus or Twitter. We also provide with quality video…

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
Affect Media
Melbourne

Affect Media

By appointment only · Melbourne · VIC 3000

We provide Public Relations services for healthcare, corporate, education and real estate sectors. Our key services include: -public relations campaigns -copywriting -social media -newsletters,…

Public relations and copywriting
Rocking the Boat
Sydney

Rocking the Boat

By appointment only · Sydney · NSW 2000

Rocking the Boat is a three-day tour that will show small and medium-sized business owners the ins and outs of the world of outsourcing. Founded by David Warne – an unstoppable man on a mission to…

Business ServicesAdvertising Agenciesadvertisingadvertising agency
ARK Digital
Online

ARK Digital

By appointment only · Westleigh · NSW 2120

ARK Digital specialises in producing mobile-friendly websites for small business. Supplementary services include Search Engine Optimisation (SEO), copywriting and graphic design; so providing…

Computing and ITWeb Designweb designwebsite design
EnCoCreative
Online

EnCoCreative

By appointment only · Darlinghurst · NSW 2010

EnCoCreative is a marketing agency built for Entrepreneurs and helps them promote their business and get in front of their target audience. EnCoCreative provides branding, design, web development and…

logo
Rachel Ziv
Online

Rachel Ziv

By appointment only · Weston Creek · ACT 2611

Looking for a local website designer or copywriter who won't cost a fortune? I'm Rachel, and I specialise in creating affordable websites for entrepreneurs and small business. I'm also a qualified…

by me) for just $495.
Agile SEO
Brisbane

Agile SEO

By appointment only · Birkdale · QLD 4159

Agile SEO Offers a very personalised and unique SEO service. The free Website analysis is the most comprehensive report available to website owners and the log-in to our members only area which…

Agile SEO is a ProgressiveSmartYoungproviding stable
Blue Bee Social
Gold Coast

Blue Bee Social

By appointment only · Varsity Lakes · QLD 4227

BlueBee Social have developed our services and packages around two key options, we handle it for you or we can load you up with all the DIY tools you need to start growing your business via social…

Online Marketing Services Gold Coast
BrandIt
Gold Coast

BrandIt

By appointment only · Coomera · QLD 4209

BRANDiT is a branding and marketing consultancy committed to developing strong brands that lead to a measurable revenue growth without breaking the budget. Focusing 16+ years of Marketing experience…

The Little Copy Co
Online

The Little Copy Co

By appointment only · Highfields · QLD 4352

Words not your thing? Looking for an experienced copywriter who can help? Hello, I'm Raegen Perkins and I'm an experienced freelance copywriter, editor and proofreader who heads up The Little Copy…

stakeholder engagementA lover of words and rearranging themRaegen has a killer eye for typos
Copy Talks
Brisbane

Copy Talks

By appointment only · North Lakes · QLD 4509

Looking for tailored content for your small business? Web pages, blog posts, newsletters, fact sheets, email campaigns and flyers - these are vital communications for your business. But are they…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Tidalwave Marketing and Design
Melbourne

Tidalwave Marketing and Design

By appointment only · Preston · VIC 3072

Tidalwave Marketing and Design in partnership with parent company, Waivestar Group are able to cater to the entire marketing function, from strategy to design and execution and even warehousing and…

Retail and entertainment industriesB2B professional services needsAll designSmall to medium business
Heart and Soul Marketing
Brisbane

Heart and Soul Marketing

By appointment only · Springwood · QLD 4127

Marketing is powerful. Marketing has proven that community values can be shifted, beliefs questioned and entire cultural norms changed. Yet often, Marketing is an afterthought for small business, not…

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
Liz Stephens Consulting
Online

Liz Stephens Consulting

By appointment only · Jannali · NSW 2226

We're a Media and Communications Consultancy specialising in helping small-to-medium enterprises find their voice and tell their story to the world. Liz Stephens Consultancy is different. We're not…

Business ServicesPublic Relationspr agencypr agencies
Rattling Tram Small Business Marketing
Melbourne

Rattling Tram Small Business Marketing

By appointment only · Flemington · VIC 3031

Rattling Tram is a completely NEW CONCEPT in marketing services for the LITTLE PERSON. From as little as $450 A MONTH we offer a FULL SUITE of services that WILL bring you NEW LEADS and NEW SALES.…

Small business marketingretail marketingnot-for-profit marketingloyalty marketing
Hook and Loop
Online

Hook and Loop

By appointment only · West Perth · WA 6005

Hook and Loop specialising in creating professional web design and copywriting for small businesses. We provide an all-in-one service for web design and development, content writing, branding and…

development and copywritingcorporate branding

Direct Marketing & Copywriting by region

User guide to Direct Marketing & Copywriting

Direct Marketing and Copywriting

Direct marketing is a part of the communication cycle or advertising which aims to reach its audience "directly" i.e. without using TV, Newspapers or Radio. It largely falls under the below-the-line or BTL form of advertising.

The most common form of direct marketing is through leaflets, brochures, letters, catalogs, or print ads mailed or distributed directly to customers. In most cases the direct marketing firm will already have a validated mailing list by segment.

Copywriting for direct marketing material such as leaflets and brochures requires the specialized skills of a copywriter. The main responsibility of copywriters is to write text which:

  1. Attracts readers attention
  2. Generates interest
  3. Prompts action

A good copywriter, whether through an agency or a freelancer, must

  • Have a strong background in language and/or journalism
  • Be able to work under tight space or timing constraint
  • Be able to involve the reader creatively to enhance the image of a product or create a desired mood
  • Have a great portfolio with a list of actual results they have achieved with their writing.

Just like all other aspects, the Internet has also become a major medium of communication for direct marketing. Thus the need for web copywriters is rising.

Desirable traits of a Direct Marketing Company
Technology

The technological structure within the company is critical to success. Look at how new the technology is and the last time it was upgraded.

Some of the things to look out for are:

  • Internet sales platform which allows interactivity with customers
  • Ability to track shipping
  • Online payment and refunding system

Word on the Street

Closely assess the market reputation of the company. Talk to

  • Ex-customers and check % of repeats
  • Associates and employees

The PSR (Problem Solving and Resolving) Approach

Direct marketing deals directly with customers, therefore a quick and neat response to any untoward situation is critical. Do check to see the overall management style of the firm, especially when under pressure.

Integrity

Often direct marketing companies do not have a "storefront", but are working with independent contractors called representatives, consultants, or distributors. Integrity is thus highly important for a transparent, lasting relationship with

  • your own firm
  • your customers

Database with Market Segmentation

One of the strengths of a good direct marketing firm is a strong database which is segmented to suit customers' needs. Targeted segmentation allows you to talk to the relevant customer whilst also lowering overheads.

Make sure you (or the company you are dealing with) are fully up to date on the Spam laws and are certain of what you can and cannot do. Large fines could be headed your way if you do not abide by these laws.