Direct Marketing & Copywriting in Australia

820 direct marketing & copywriting businesses across Australia, ranked by local votes. Pick a city to narrow it down.

Showing 121–140 of 820

Web Agents Brisbane
Brisbane

Web Agents Brisbane

By appointment only · Deception Bay · QLD 4508

Web Agents was born because of a great need in the market for an ethical digital marketing agency. The founder, John Lagoudakis, was sick of hearing horror stories from friends and acquaintances…

Business ServicesAdvertisingDirect MarketingComputing and IT
Illume Marketing
Darwin

Illume Marketing

By appointment only · Stuart Park · NT 0820

We are a small team that have been honing our marketing skills for many years so that you don't have to. Whether you want to launch an email campaign, power up your social media marketing efforts or…

both digital and traditional
The Content Friends
Geelong

The Content Friends

By appointment only · Hamlyn Heights · VIC 3215

The Content friends is the only way to educate your audience for easy leads, easy sales, and easy profits. Guaranteed.

Business ServicesAdvertisingDirect MarketingBusiness Services
CLIQ Marketing Content
Online

CLIQ Marketing Content

By appointment only · Burnside · SA 5066

CLIQ Marketing Content is an Adelaide based, global reaching digital marketing agency. Specialising in content marketing, web design, and advertising, CLIQ Marketing Content helps 100's of businesses…

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
Bargain Online Printing
Melbourne

Bargain Online Printing

By appointment only · Southbank · VIC 3006

BOP is an industry leading printing supplier offering discounted professional full color printing services and graphic design. We supply our customers with high quality full color printing products…

precision lithographic processesdurability and affordability. . .
Graphic Language
Melbourne

Graphic Language

By appointment only · Melbourne · VIC 3000

GRAPHIC LANGUAGE is an an integrated copywriting and design service that creates dynamic business communications. We can help your business with copywriting, brochures, website copy, SEO, case…

CopywritingGraphic DesignMap DrawingTypesetting
Matt Mostyn Copywriting & Communications
North Coast

Matt Mostyn Copywriting & Communications

By appointment only · Coopers Shoot · NSW 2479

I write and edit all kinds of communications, from websites, e-marketing and blogs to brochures, leaflets, mailings, press ads, articles, advertorials and more. I also advise businesses of all sizes,…

Business ServicesAdvertising Agenciesadvertisingadvertising agency
Marketing Options International
Sydney

Marketing Options International

By appointment only · North Sydney · NSW 2060

Marketing Options International is an award-winning fully integrated B2B technology marketing agency. We specialise in the creation, management and delivery of clever brand awareness, lead generation…

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
The Word Economy
Sydney

The Word Economy

By appointment only · Matraville · NSW 2036

The Word Economy is available to assist corporate, creative and academic writers with structural and copy editing and proofreading by observing formal conventions and distilling copy into plain,…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Sketch Corp
Brisbane

Sketch Corp

By appointment only · Kelvin Grove · QLD 4059

At Sketch Corp., we believe in having the best of both worlds: smart creative and creative smarts. We’re equal parts data and design – a multifarious mix where strategy, spreadsheet, pencil and…

branding
Corporate Copywriting
North Coast

Corporate Copywriting

By appointment only · Karangi · NSW 2450

I've spent the majority of my working life to date in a corporate environment. I've worked for many years in the events sector as an event producer. Corporate events are a platform for communication…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Darlo Learning Pty Ltd
Melbourne

Darlo Learning Pty Ltd

By appointment only · Southbank · VIC 3006

For the small businessperson in the engineering industry, or for engineers who are not accustomed to generating long documents using word processing software, the submission of tender proposals can…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
WorkWords
Online

WorkWords

By appointment only · Moggill · QLD 4070

WorkWords can help your business with: * copywriting for your website * newsletters * ads * annual reports * sales flyers and emails * social media content and campaigns * case studies and interviews…

Lafrankie & Co
Online

Lafrankie & Co

By appointment only · Abbotsford · VIC 3067

Lafrankie & Co. provides digital marketing solutions to our customers. We help our customers grow their business and sell more products through content marketing and social media.

Content marketing is our specialty
Stang Digital
Geelong

Stang Digital

By appointment only · Grovedale · VIC 3216

IF YOU’RE A BUSINESS OWNER IN A COMPETITIVE MARKET AND YOUR PROSPECTS ARE FLOODED WITH CHOICE YOU NEED TO… DOMINATE YOUR MARKET For many years I have helped local businesses increase their online…

Search Engine OptimisationWebsite DesignPay Per CallSEO Copywriting
North Coast

Killer Kopy

By Appointment · Nambucca Heads · NSW 2448

Karly (the voice behind Killer Kopy) is a voice over artist, with a studio set up, offering same day turnaround. We're happy to provide custom demos & take direction very well - Karly's background in…

Voice over and copywriting for TVRadioCorporate VideoeLearning
Melbourne

Clear Copywriting

By appointment only · Brighton East · VIC 3187

Whether you require writing from scratch, or an edit and rewrite, we're here to help. For us, every project is given the same love, care and attention as every other assignment we do. We aim our copy…

marketing and advertising.
Sydney

Brand Ideas

11 Venus Cl · Cranebrook · NSW 2749

Brand ideas is a full service advertising and design studio offering unique marketing and design solutions to its clients. Specialist in brand identity and logo design.

Computing and ITWeb Designweb designwebsite design
Melbourne

Mailing Today

22 Kingsley Cl · Rowville · VIC 3178

Mailing Today is a Melbourne-based direct mail, printing, kitting, 3PL, and fulfilment company. ISO 9001/14001/27001/45001 certified. Bulk mail lodgement with Australia Post discounts since 2003.…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter

Direct Marketing & Copywriting by region

User guide to Direct Marketing & Copywriting

Direct Marketing and Copywriting

Direct marketing is a part of the communication cycle or advertising which aims to reach its audience "directly" i.e. without using TV, Newspapers or Radio. It largely falls under the below-the-line or BTL form of advertising.

The most common form of direct marketing is through leaflets, brochures, letters, catalogs, or print ads mailed or distributed directly to customers. In most cases the direct marketing firm will already have a validated mailing list by segment.

Copywriting for direct marketing material such as leaflets and brochures requires the specialized skills of a copywriter. The main responsibility of copywriters is to write text which:

  1. Attracts readers attention
  2. Generates interest
  3. Prompts action

A good copywriter, whether through an agency or a freelancer, must

  • Have a strong background in language and/or journalism
  • Be able to work under tight space or timing constraint
  • Be able to involve the reader creatively to enhance the image of a product or create a desired mood
  • Have a great portfolio with a list of actual results they have achieved with their writing.

Just like all other aspects, the Internet has also become a major medium of communication for direct marketing. Thus the need for web copywriters is rising.

Desirable traits of a Direct Marketing Company
Technology

The technological structure within the company is critical to success. Look at how new the technology is and the last time it was upgraded.

Some of the things to look out for are:

  • Internet sales platform which allows interactivity with customers
  • Ability to track shipping
  • Online payment and refunding system

Word on the Street

Closely assess the market reputation of the company. Talk to

  • Ex-customers and check % of repeats
  • Associates and employees

The PSR (Problem Solving and Resolving) Approach

Direct marketing deals directly with customers, therefore a quick and neat response to any untoward situation is critical. Do check to see the overall management style of the firm, especially when under pressure.

Integrity

Often direct marketing companies do not have a "storefront", but are working with independent contractors called representatives, consultants, or distributors. Integrity is thus highly important for a transparent, lasting relationship with

  • your own firm
  • your customers

Database with Market Segmentation

One of the strengths of a good direct marketing firm is a strong database which is segmented to suit customers' needs. Targeted segmentation allows you to talk to the relevant customer whilst also lowering overheads.

Make sure you (or the company you are dealing with) are fully up to date on the Spam laws and are certain of what you can and cannot do. Large fines could be headed your way if you do not abide by these laws.