Direct Marketing & Copywriting in Australia

820 direct marketing & copywriting businesses across Australia, ranked by local votes. Pick a city to narrow it down.

Showing 201–220 of 820

North East

Smart Skills

By appointment only · Newcastle · NSW 2300

Welcome to Smart Skills - Business Support Services. We're business developers. You've heard of property developers, well we work with business owners in a similar way. We are able to work with you…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Canberra

Voodoo Creative

By appointment only · Fyshwick · ACT 2609

From humble beginnings in 2004, Voodoo Creative has grown in size and profile, carving a reputation as one of Canberra�s leading full service marketing and design agencies. This success has been…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Sunshine Coast

Ecbatic

By appointment only · Walkervale · QLD 4670

Specialists in business-to-business marketing strategies. Also graphic design and website construction.

Business ServicesMarketing Consultantsmarketingbusiness marketing
Central Coast

Unleashed Marketing

By appointment only · Killarney Vale · NSW 2261

Unleashed Marketing is a marketing and communications agency based on the Central Coast of New South Wales, Australia. We offer small businesses the opportunity to explore and expand their marketing…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Perth

Wildmoon

By appointment only · Cottesloe · WA 6011

Wildmoon is a unique marketing company based in Perth, Western Australia. We help mostly mid tier businesses and not for profits develop their brand and achieve their goals with effective marketing…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Sydney

AbsolutePharma

By appointment only · Randwick · NSW 2031

AbsolutePharma offers clients a broad range of services to assist their brand and marketing departments. Services are flexible and can run from as little as a few hours through to full off site brand…

Business ServicesProject Management ConsultantsBusiness ServicesDirect Marketing & Copywriting
Sydney

Words for Websites

By appointment only · Kingsford · NSW 2032

Words for Websites offers copywriting services for small businesses. Fast turn around, error free and search engine friendly. We have helped hundreds of businesses with their websites - connecting…

Computing and ITSearch Engine Optimisation Firmsseosearch engine optimisation
North Coast

Marketing & More Pty Ltd

By appointment only · Port Macquarie · NSW 2444

Marketing & More was established in 1993. We help businesses willing to get on the front foot to drive sales growth through pro-active marketing. Areas of specialty include freelance…

Business ServicesAdvertisingDirect MarketingBusiness Services
Brisbane

Andrew Edwards

By appointment only · Brisbane · QLD 4000

You will gain the experience of working with Andrew Edwards & his team, who has a 28 year successful track record of business growth strategies. Andrew is the director of a successful business…

Names include:Andy JenkinsDavid BullockJerry West
Goldfields

The Colour Cartel

By appointment only · Kalgoorlie · WA 6430

We are a dynamic graphic design business that works with the philosophy that great design is elegant, functional and is clear in expressing it's message. We are a full service graphic design business…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Melbourne

In Touch Mail

By appointment only · Dandenong South · VIC 3175

Looking for Direct Mail Marketing or Mail House? Intouchmail is one of the best mail house provides direct mail marketing and mail processing at affordable rates.

Business ServicesPrintingprintersprint shop
Melbourne

Just Words

By appointment only · Healesville · VIC 3777

Just Words offers Copywriting, Proofing and Editing - for all your business writing needs. Words should be your most valuable marketing asset. Write them well once and they keep on working for you. I…

Business ServicesAdvertising Agenciesadvertisingadvertising agency
Gold Coast

New Vision Communications

By appointment only · Pacific Pines · QLD 4211

New Vision Communication's Marketing Bundles are for small to medium businesses who believe in the value of marketing, but don't have the time to do it themselves. We offer a range of marketing…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Melbourne

8020 Internet Marketing

By appointment only · Melbourne · VIC 3000

80/20 Internet Marketing is a boutique marketing consultancy that focuses on delivering 80% of bottom line results from 20% of marketing effort.

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
South Coast

Isix

By appointment only · Hastings · VIC 3915

Isix is a specialist marketing consultancy located on the Mornington Peninsula. With over 20 years experience in marketing, especially in the competitive business-to-business marketplace and event…

Computing and ITSearch Engine Optimisation Firmsseosearch engine optimisation
Adelaide

Butterfly Press

By appointment only · Blackwood · SA 5051

Butterfly Press has been servicing Adelaide Hills and City businesses for over 30 years, helping client?s to grow their business and communicate effectively with their customers. Whether you need…

Business ServicesPrintingprintersprint shop
Cairns

Corpowrite

By appointment only · Manoora · QLD 4870

CorpoWrite provides professional writing services to businesses. Words can sell your business or turn customers away with confusing, poorly written messages. At CorpoWrite, we provide personalised,…

Business ServicesEditing ServicesBusiness ServicesDirect Marketing & Copywriting
Yorke Peninsula

Proven Impact

By appointment only · Auburn · SA 5451

We provide Internet Marketing Services, Search Engine Optimisation, Web Designing and SEO Copywriting. We design and improve websites to draw consumers to your business by getting you high rankings…

Computing and ITSearch Engine Optimisation Firmsseosearch engine optimisation
Central Coast

Too Sisters

By appointment only · Point Clare · NSW 2250

We specialize in fixed price affordable eye-catching graphic design for small and small(ish) businesses. We design logos, websites, dynamic internet ads, print material -- in fact any kind of…

Computing and ITWeb Designweb designwebsite design
Brisbane

Your Revisions

By appointment only · Brighton · QLD 4017

Web Design Services Your Revisions provides affordable, quick and efficient website design services which will support your business strategies. We will also assist you to develop an ongoing internet…

Business ServicesEditing ServicesComputing and ITWeb Design

Direct Marketing & Copywriting by region

User guide to Direct Marketing & Copywriting

Direct Marketing and Copywriting

Direct marketing is a part of the communication cycle or advertising which aims to reach its audience "directly" i.e. without using TV, Newspapers or Radio. It largely falls under the below-the-line or BTL form of advertising.

The most common form of direct marketing is through leaflets, brochures, letters, catalogs, or print ads mailed or distributed directly to customers. In most cases the direct marketing firm will already have a validated mailing list by segment.

Copywriting for direct marketing material such as leaflets and brochures requires the specialized skills of a copywriter. The main responsibility of copywriters is to write text which:

  1. Attracts readers attention
  2. Generates interest
  3. Prompts action

A good copywriter, whether through an agency or a freelancer, must

  • Have a strong background in language and/or journalism
  • Be able to work under tight space or timing constraint
  • Be able to involve the reader creatively to enhance the image of a product or create a desired mood
  • Have a great portfolio with a list of actual results they have achieved with their writing.

Just like all other aspects, the Internet has also become a major medium of communication for direct marketing. Thus the need for web copywriters is rising.

Desirable traits of a Direct Marketing Company
Technology

The technological structure within the company is critical to success. Look at how new the technology is and the last time it was upgraded.

Some of the things to look out for are:

  • Internet sales platform which allows interactivity with customers
  • Ability to track shipping
  • Online payment and refunding system

Word on the Street

Closely assess the market reputation of the company. Talk to

  • Ex-customers and check % of repeats
  • Associates and employees

The PSR (Problem Solving and Resolving) Approach

Direct marketing deals directly with customers, therefore a quick and neat response to any untoward situation is critical. Do check to see the overall management style of the firm, especially when under pressure.

Integrity

Often direct marketing companies do not have a "storefront", but are working with independent contractors called representatives, consultants, or distributors. Integrity is thus highly important for a transparent, lasting relationship with

  • your own firm
  • your customers

Database with Market Segmentation

One of the strengths of a good direct marketing firm is a strong database which is segmented to suit customers' needs. Targeted segmentation allows you to talk to the relevant customer whilst also lowering overheads.

Make sure you (or the company you are dealing with) are fully up to date on the Spam laws and are certain of what you can and cannot do. Large fines could be headed your way if you do not abide by these laws.