Direct Marketing & Copywriting in Australia

820 direct marketing & copywriting businesses across Australia, ranked by local votes. Pick a city to narrow it down.

Showing 341–360 of 820

Online

Infinity Roses

By appointment only · Sydney South · NSW 2000

At Infinity Roses, we offer beautiful gifts to commemorate all of the important occasions in life. Our collections range of magnificent gifts that are ideal for celebrating all kinds of events, from…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Brisbane

Etched Creative

By appointment only · Narangba · QLD 4504

Etched Creative brings brand and image to life… Simply put, Etched solves client problems. Our business model starts with you, the customer, and not our own services. Our KPIs are customer driven and…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Melbourne

Sandra Muller

By appointment only · Point Cook · VIC 3030

As a seven-year-old, I wrote a short story about a boogie man with poor toileting skills. My teacher loved it so much she sent me to other classrooms for the teachers to read it to my peers. I was…

Sydney

Market Expertise

By appointment only · Elizabeth Bay · NSW 2011

We're a business-to-business agency that provides the full suite of marketing, communications and business development services to organisations that sell services, solutions and intangible products.…

Business ServicesAdvertisingDirect MarketingBusiness Services
Melbourne

Promote This: Windsor

By appointment only · Windsor · VIC 3181

We get sales results. By doing marketing campaigns that work. We know what works, we see what others don't - we make cool shit happen.

Search Engine OptimisationContent MarketingSocial Media AdvertisingPay Per Click
Brisbane

Viabrand

By appointment only · Brisbane · QLD 4000

Viabrand is one of the most sought after marketing and branding agencies in Brisbane. Specialising in marketing and branding for property developers, startups and SMEs, Viabrand offers strategy…

BrandingDesign and Marketing Agency
Sydney

Westward Marketing

By appointment only · Kings Park · NSW 2148

No business is the same which is why no solution should be the same. With a high level of competition in Sydney, businesses can no longer just rely on providing good service and products at a fair…

Business ServicesAdvertisingDirect MarketingBusiness Services
Melbourne

Content Is King

By appointment only · Mentone · VIC 3194

Content Is King are specialists in helping businesses get online, be found online and turn clicks into sales. As a digital marketing agency based in Melbourne, we specialise in SEO, copywriting, web…

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
Online

Avion Communications

By appointment only · South Melbourne · VIC 3205

Unlike other agencies, you work directly with your web copywriter and content strategist - not an account manager. Less time-wasting. Better results. Our team is trusted by some of the country's…

Computing and ITSearch Engine Optimisation Firmsseosearch engine optimisation
Brisbane

SEO Consultants

By appointment only · Bulimba · QLD 4171

SEO services are in essence, incredibly simple. However, there are a lot of I's to dot and T's to cross. Think of SEO like a machine, and each factor, within each component is like a cog in that…

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
Brisbane

Ams Cq

By appointment only · Clayfield · QLD 4011

I am Ann Marry Simmons, a renowned lifestyle and home improvement blogger. I have been writing about various pieces and journals about how to improve your lifestyle and ensure you live a satisfying…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Adelaide

Truffles

By appointment only · Newton · SA 5074

At Truffles we believe the world would be a better place if a simple name had the power to ignite passion in organisations and inspire action in customers. Our specialised naming firm located in…

Like all masters of their craftbranding and positioning principles.Unlike other naming servicesthey're bulletproof.
Brisbane

Yellow Larke Studio

By appointment only · Nundah · QLD 4012

At Yellow Larke Studio, we offer the full range of communication and marketing services. We specialise in communications consulting, corporate communication, business development copywriting and…

Business ServicesPublic Relationspr agencypr agencies
Perth

Uproar Digital & Design

By appointment only · Iluka · WA 6028

We are a boutique (husband and wife) marketing team who have pooled our collective knowledge and experience to create a small marketing company which specialise in helping small business owners…

Computing and ITWeb Designweb designwebsite design
Online

Dynamite Traffic: East Perth

By appointment only · East Perth · WA 6004

Our cheap traffic will bring you targeted visitors, customers, rankings improvement and most importantly real web traffic. Your site will be the proud recipient of a steady flow of website visitors,…

Computing and ITOnline Marketing Firmsinternet marketingweb marketing
Sydney

Inspirit Marketing

By appointment only · Sydney · NSW 2000

Inspirit Marketing is run by Mary-Anne Webb and is your outsourced communications consultant and writer. I provide a copywriting service to help professionals and business owners to communicate well…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Southern Highlands

Make it Peachy

By appointment only · Burradoo · NSW 2576

Founded in 2013 by Peach Robb, we have grown organically to become a team of experienced, skilled and engaging writers. Our writers are exceptional researchers with the know-how to adapt their tone…

When it comes to wordswe can make that happen.If you need an engaging copywritereditor
Melbourne

Captivate Digital

By appointment only · Melbourne · VIC 3000

Captivate Digital is a 100% Australian owned and operated digital marketing agency. Our team members are all located within Australia and we serve clients both locally and abroad. Every individual…

Computing and ITInternet Web ServicesBusiness ServicesDirect Marketing & Copywriting
Perth

Saranac PR

By appointment only · West Leederville · WA 6007

We don't just use old PR methods to get results, we create new ones. Gone are the days when public relations was just about achieving media coverage. Now PR is seen as the chief storyteller, and only…

Business ServicesPublic Relationspr agencypr agencies
Sydney

Technobits Digital

By appointment only · Parramatta · NSW 2150

At Technobits Digital, we take pride in representing our strong company culture.We have a pool of skilled technical professionals that have expertise in the latest Technologies and offer versatile…

Computing and ITComputer Software VendorsBusiness ServicesDirect Marketing & Copywriting

Direct Marketing & Copywriting by region

User guide to Direct Marketing & Copywriting

Direct Marketing and Copywriting

Direct marketing is a part of the communication cycle or advertising which aims to reach its audience "directly" i.e. without using TV, Newspapers or Radio. It largely falls under the below-the-line or BTL form of advertising.

The most common form of direct marketing is through leaflets, brochures, letters, catalogs, or print ads mailed or distributed directly to customers. In most cases the direct marketing firm will already have a validated mailing list by segment.

Copywriting for direct marketing material such as leaflets and brochures requires the specialized skills of a copywriter. The main responsibility of copywriters is to write text which:

  1. Attracts readers attention
  2. Generates interest
  3. Prompts action

A good copywriter, whether through an agency or a freelancer, must

  • Have a strong background in language and/or journalism
  • Be able to work under tight space or timing constraint
  • Be able to involve the reader creatively to enhance the image of a product or create a desired mood
  • Have a great portfolio with a list of actual results they have achieved with their writing.

Just like all other aspects, the Internet has also become a major medium of communication for direct marketing. Thus the need for web copywriters is rising.

Desirable traits of a Direct Marketing Company
Technology

The technological structure within the company is critical to success. Look at how new the technology is and the last time it was upgraded.

Some of the things to look out for are:

  • Internet sales platform which allows interactivity with customers
  • Ability to track shipping
  • Online payment and refunding system

Word on the Street

Closely assess the market reputation of the company. Talk to

  • Ex-customers and check % of repeats
  • Associates and employees

The PSR (Problem Solving and Resolving) Approach

Direct marketing deals directly with customers, therefore a quick and neat response to any untoward situation is critical. Do check to see the overall management style of the firm, especially when under pressure.

Integrity

Often direct marketing companies do not have a "storefront", but are working with independent contractors called representatives, consultants, or distributors. Integrity is thus highly important for a transparent, lasting relationship with

  • your own firm
  • your customers

Database with Market Segmentation

One of the strengths of a good direct marketing firm is a strong database which is segmented to suit customers' needs. Targeted segmentation allows you to talk to the relevant customer whilst also lowering overheads.

Make sure you (or the company you are dealing with) are fully up to date on the Spam laws and are certain of what you can and cannot do. Large fines could be headed your way if you do not abide by these laws.