Direct Marketing & Copywriting in Australia

820 direct marketing & copywriting businesses across Australia, ranked by local votes. Pick a city to narrow it down.

Showing 401–420 of 820

Sydney

Cashflow Copywriting & Marketing

31 Stewart St · Parramatta · NSW 2150

Cashflow Copywriting and Marketing creates lead generation systems for small business with limited technical resources, by leveraging Social media and direct response marketing to create raving fans.…

CopywritingDirect response MarketingSmall business MarketingSocial Media
Sydney

Marketing Conversions

Unit 42, 188 Walker St · Quakers Hill · NSW 2763

Marketing Conversions is a leading Australian Online Sales Lead Generation and Internet Marketing Strategy consulting firm. Marketing Conversions help clients to fast-track achievement of their…

Online Sales Lead GenerationSocial Media Marketing StrategySocial Media Marketing TrainingPay Per Click Search Engine Marketing
Geelong

Over the Page

74 Aberdeen St · Geelong West · VIC 3218

Professional copywriting and consulting services focused on promotion and brand awareness for SMEs. Fifteen years freelance experience in developing brochures, editorial, case studies, reports,…

Brochurescase studiesweb contenteditorial
Southern Highlands

Wordways

By appointment only · Bowral · NSW 2576

COPYWRITING. The importance of employing a copywriter to do business writing is often underestimated. With advertising being one of the most important forms of communication for any business,…

COPYWRITING: business documentsadvertising materialarticlesnewsletters
Gold Coast

Tiko Marketing

Suite 23, 3106 Surfers Paradise Blvd · Surfers Paradise · QLD 4217

Tiko Marketing is one of the fastest growing sales and marketing companies in the Gold Coast region. We work on behalf of local, state and nationally based sport teams and associations by helping…

SalesMarketingPromotionsCustomer Service
Sunshine Coast

Lisa Mora

By appointment only · Maleny · QLD 4552

Accredited freelance journalist available to write stories on any subject matter, also freelance copywriting for company brochures, advertisements, advertorials, search-engine optimized website copy…

AdvertisementsBrochuresWebsite copySearch Engine Optimization
Melbourne

Hunter PR

68-72 York St · South Melbourne · VIC 3205

Based in Melbourne and servicing clients nationally, our success lies in our proven track record for developing and implementing results-orientated strategies for some of Australia's best known…

� Copywriting� Event Management� Media Relations� Media Showings
Melbourne

Write To Say It

110 O'Grady's Rd · Carrum Downs · VIC 3201

Ads written for Sales Letters, Brochures, Newspapers, Yellow Pages, Websites. Professional Copywriting. I also create wonderful poetry and beautiful speeches for that special occasion in your life.…

Innovative Sales Writing
Perth

Wordigirl

By appointment only · Bassendean · WA 6054

All editing and copywriting services. Essays, thesis work, novels, letters- business, personal, complaints etc. Help with English as a second language - writing assignments, exams, etc. Reports,…

businessliterary).
Melbourne

InfoM8Direct

Suite 1.22, 202 Jells Rd · Wheelers Hill · VIC 3150

InfoM8Direct is one of the leading bulk SMS marketing, email marketing service provider in Australia. Send bulk SMS via web or email or SMS gateway online.

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Melbourne

Cyberlitera Content Solutions

By appointment only · Mount Waverley · VIC 3149

Cyberlitera Content Solutions is a one-stop quality content shop for small to medium business owners. Whether you're starting a business and needing content for your business website, or want to…

Content writingcopywritingcopyediting& proofreading.
Gold Coast

Big Head Marketing

By appointment only · Burleigh Heads · QLD 4220

At Big Head, we are passionate about the success of your business; when you succeed, so do we. No matter how big or small, every business can benefit from the guidance of a well thought out and…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Sydney

Brass Razoo Group

Suite 6, 5 Lachlan Ave · Macquarie Park · NSW 2113

Brass Razoo Group provides marketing services to the ICT Industry. Services include design, research, copywriting, promotion and acting as your part-time marketing manager.

ICT Communication ServicesICT Marketingtechnical copywritingIT communication services
Brisbane

Common Sense Marketing

Anakie Dr · Cornubia · QLD 4130

Commonsense Marketing provides powerful offline and online marketing strategy advice, mentoring and design services for savvy small business owners. Owner Annette Welsford has selected the best of…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Brisbane

Tradie Marketing Secrets

Anakie Dr · Cornubia · QLD 4130

Tradie Marketing Secrets provides powerful offline and online marketing strategy advice, mentoring and design services for savvy trade business owners. Owner Annette Welsford has selected the best of…

Business ServicesDirect Marketing & Copywritingcopywritingcopywriter
Perth

M&D Trading

23 Rainer Mews · Willetton · WA 6155

General Trading, Food Stuff, ( Gold, Diamond, Gem stone, Antique, Crud Oil, D2, Jet full, Scrap Used Rails, HMS1, Hms2, Copper, Aluminum, Urea, Cement, Bitumen, Sugar, Iron Ore, Wheat, Corn,…

these counties include Dubai(UAE)USASwitzerlandAustralia

Direct Marketing & Copywriting by region

User guide to Direct Marketing & Copywriting

Direct Marketing and Copywriting

Direct marketing is a part of the communication cycle or advertising which aims to reach its audience "directly" i.e. without using TV, Newspapers or Radio. It largely falls under the below-the-line or BTL form of advertising.

The most common form of direct marketing is through leaflets, brochures, letters, catalogs, or print ads mailed or distributed directly to customers. In most cases the direct marketing firm will already have a validated mailing list by segment.

Copywriting for direct marketing material such as leaflets and brochures requires the specialized skills of a copywriter. The main responsibility of copywriters is to write text which:

  1. Attracts readers attention
  2. Generates interest
  3. Prompts action

A good copywriter, whether through an agency or a freelancer, must

  • Have a strong background in language and/or journalism
  • Be able to work under tight space or timing constraint
  • Be able to involve the reader creatively to enhance the image of a product or create a desired mood
  • Have a great portfolio with a list of actual results they have achieved with their writing.

Just like all other aspects, the Internet has also become a major medium of communication for direct marketing. Thus the need for web copywriters is rising.

Desirable traits of a Direct Marketing Company
Technology

The technological structure within the company is critical to success. Look at how new the technology is and the last time it was upgraded.

Some of the things to look out for are:

  • Internet sales platform which allows interactivity with customers
  • Ability to track shipping
  • Online payment and refunding system

Word on the Street

Closely assess the market reputation of the company. Talk to

  • Ex-customers and check % of repeats
  • Associates and employees

The PSR (Problem Solving and Resolving) Approach

Direct marketing deals directly with customers, therefore a quick and neat response to any untoward situation is critical. Do check to see the overall management style of the firm, especially when under pressure.

Integrity

Often direct marketing companies do not have a "storefront", but are working with independent contractors called representatives, consultants, or distributors. Integrity is thus highly important for a transparent, lasting relationship with

  • your own firm
  • your customers

Database with Market Segmentation

One of the strengths of a good direct marketing firm is a strong database which is segmented to suit customers' needs. Targeted segmentation allows you to talk to the relevant customer whilst also lowering overheads.

Make sure you (or the company you are dealing with) are fully up to date on the Spam laws and are certain of what you can and cannot do. Large fines could be headed your way if you do not abide by these laws.